The Tallahassee 100 team just returned from a few days of what we consider continuing education in the ever-changing and highly rewarding world of public affairs, public relations and communications.
Public Relations
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The communications landscape changes constantly with new innovations and techniques, and in 2018 companies must be prepared to keep up with the latest trends.
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The Florida Cable Telecommunications Association (FCTA) has a new president, Brad Swanson, and soon, a fresh look for the organization and its political and public affairs news show “Capital Dateline Online” – the “go-to resource for news and views in the state capitol.”
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Public relations professionals from across Florida will gather in Orlando on August 6-9 for the Florida Public Relations Association’s (FPRA) Annual Conference. The event offers educational seminars and social activities (including a mid-afternoon chocolate break!), giving attendees the opportunity to learn about new PR strategies and tools, in addition to connecting with other professionals.
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Repurposing content is taking content previously used for one purpose and reusing it for another. It’s a useful strategy that allows you to reach a broader audience and diversify your content while maintaining consistent messaging. Try these repurposing strategies:
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It’s quite the buzzword around the world, but does influencer marketing work? If done right, it certainly can, but if done wrong, it’ll see you burning through cash with little to no return.
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Florida’s capital city is proud to host a chapter of the oldest public relations association in the US. The Florida Public Relations Association (FPRA) is a statewide organization of more than 1,000 public relations professionals dedicated to advancing the profession of public relations and enhancing the professional development of its members.