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Tourism Industry Back on Its Feet Following Irma

A beach in Florida

The sun is shining once again after Hurricane Irma devastated the state, and Florida’s tourism industry stands together to ensure Florida’s future remains bright, even after the storm, through the power of travel promotion.

Out-of-state visitors will play a critical role in our state’s disaster relief efforts, from providing jobs to Floridians to generating much-needed tax revenue to help pay for hurricane recovery.

As the Keys, Miami and other Florida locations welcome tourists once again, our industry will work together to ensure the world knows America’s top travel destination is as beautiful and fun-filled as ever.

Robert Skrob, Florida Association of Destination Marketing Organizations

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